AdaptNSW
AdaptNSW, The Department of Climate Change, Environment, Energy and Water
Turning climate adaptation research into product direction
Strategic design, research and team leadership
I led a design team helping AdaptNSW understand its audiences and define a clearer direction for its digital experience.
Role
Strategic Design Lead
Organisation
Folk, Strategic Design Agency
Focus
Strategic design, research and team leadership
“This work gave AdaptNSW a clear, actionable roadmap—connecting strategic goals with user needs to deliver more value, more confidently, at scale.
–Project reflection journal
The challenge
Climate adaptation information needs to work for people with different responsibilities, knowledge and motivations. The task was to understand those differences and help the team prioritise useful improvements across their digital experiences.
“These insights are exactly what we wanted to hear. We thought we knew everything, but this articulates it.
–AdaptNSW
My contribution
I shaped discovery, led research and synthesis, and facilitated workshops connecting audience needs with policy, content and technology.
We translated the findings into experience recommendations and delivery priorities while establishing clearer design reviews and collaboration practices.
Throughout the engagement, I stayed close to the work and coached designers through complex discovery questions, synthesis and delivery.
What the work enabled
An evidence-based direction for the platform, clearer priorities for further development and stronger alignment around the needs of its audiences.
–Project workshops
–AdaptNSW website
–Workshop activities
–Project pack archetype outline
“With a clear roadmap, aligned teams, and a user-centred strategy in place, AdaptNSW is now set to deliver climate tools that truly meet the needs of NSW communities.
–AdaptNSW feedback
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